iOS 7 takes another beating — design expert says iOS 7 is riddled with huge mistakes

We have covered Apple’s new iOS 7 software extensively here on BGR, and we’re clearly fans of Apple’s mobile overhaul. iOS 7 is more about renovation than innovation, but Apple did an impressive job of redesigning every visual element of the platform while still managing to maintain familiarity for longtime iOS users. Of equal importance, Apple also laid the groundwork for innovation in upcoming new builds of iOS. But not everyone is impressed, and the Nielsen Norman Group recently panned iOS 7 in an extensive user experience review. Now, a new critique from a well-credentialed designer further supports the notion that Apple made some serious missteps in iOS 7, and that it has a lot of work to do if it hopes to clean things up.